Western European MPS Report

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Understanding the European Managed Print Services Market: Brand Positions, Purchase Dynamics, and Market Opportunity

You can also purchase and in-person briefing at your facility for $2,500 plus travel expenses. To purchase the briefing, add the accessory below to your cart along with the report.

Our Price: $25,000.00

Availability: Usually Ships in 3 to 5 Days
Product Code: WE MARKET REPORT

Description

The Photizo Group defines the Managed Print Services as the outsourcing of hardware devices, services, supplies, and most importantly management of the �fleet�. This rapidly growing market represents a fundamental shift in the purchase process and buying power centers for copiers, printers, MFPs, and faxes. It also represents a fundamental shift in the business model for vendors and the channel.

As of January 2009, the Photizo Group projects that this market will grow from $4.25B in 2008 to $10.25B in Western Europe by 2012. Given the flat growth in the overall imaging market, this means that Managed Print Services will become increasingly critical to success in the European market. In addition, the difficult economic environment will actually serve as an accelerator to market growth; hence this forecast is actually quite conservative.

Understanding the market dynamics is crucial to success in the market. A complete understanding of the entire purchase process from brand awareness, through consideration, the assessment phase, purchase, and after-purchase satisfaction is absolutely critical to developing and managing Managed Print Services marketing programs. Without reliable, quantitative, market based data, any firm competing in this space is �flying blind� and takes the risk of launching ineffective marketing programs and sales efforts.

Features
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DELIVERABLES
This study provides a complete view of the Managed Print Services market and requirements for Western Europe. Included in the price of the report are the following deliverables:

Concise Executive Summary: 25 page PowerPoint presentation targeted at executive staff highlighting the key take-aways from the research.
Written Report: 68 pages of in-depth analysis, graphs, and tables.
PowerPoint Presentation: 95 PowerPoint charts.
Webinar Presentation: presentations to your team from a Sr. Consultant.
Optional In-Person Presentation: presentation and discussion at your facility by one of our Sr. Consultants.

WRITTEN REPORT CONTENTS
MPS MARKET SIZE, SHARE, AND FORECAST